Every piece of gear we make reflects Jeremy Jones' 30+ years of snowboarding experience. From his World Cup racing days, to first descents in Alaska, to countless days ripping around his home range, we strive to produce high performance, responsibly made gear that's been tested in every mountain scenario so you can trust it with your life when your pushing your limits in the mountains. 
Our new 'Built From Our Past' video highlights the undeniable passion and experience that every one of our products is built upon. Feast your eyes on the stoke, then learn about some of the time tested gear that has defined our brand.
NZ Shred